ABOUT

Jason Trojanowski is an award-winning Philadelphia-based group creative director and strategist specializing in consumer products, healthcare, entertainment, public health, and education.

CLIENT EXPERIENCE

This client list represents the different industries I have worked with to create award winning work in agency and freelance settings.

APPROACH

Nurtured Leadership

The most successful teams are those that have the support of leadership. I approach creative leadership knowing that the best ideas can come from anywhere, and do my best to support my teams to feel empowered to share ideas and continually push the boundaries on our work.


Holistic Brand Method

A brand is the sum of all its parts. And as such, I approach every project through a holistic brand lens, making sure that all marketing and advertising efforts align to a greater vision. Ensuring that all tactics connect through a singular voice and visual articulations strengthen brand messages.


Human-Centered Design

The human-centered design process is at the center of how I approach creative problem solving and innovation. The ability to quickly immerse within a community, define opportunities, prototype and test ideas is critical to creating work that resonates deeply with an audience.


Collaborative Partnerships

Creating collaborative partnerships; internally and externally, is imperative to making work that all parties are proud of. I work to ensure that internal team members are empowered and confident to participate in the entire creative process, which leads to better client outcomes and relationships.


Emerging Technology

Artificial intelligence, augmented reality, smart objects, NFTs, and the metaverse are all exciting opportunities for brands to connect with users. But just because they exist doesn’t mean they suit your brand. I work with clients to help navigate the evolving world of emerging technologies and use them in ways that can truly connect with their audiences.


Bending the Rules

Whether brand, legal, or technical, rules are meant to be bent if not completely broken. The results of consistently pushing boundaries is what has lead to the work I am most proud of - because the clients are also the most proud of it - and the end results prove it.